Case files
Four products, written up the way I'd brief a team: the problem, the calls I made, the evidence, and what didn't work.
FieldIQ — AI field-selling platform
Built solo, end to end: four production agents for CPG field reps, with a model-agnostic gateway, strict JSON schema contracts, coded guardrails, and a hand-adjudicated eval harness with a ship gate.
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RGM·AI — 2024 Stevie Award winner
Agentic pricing and revenue-growth-management product. Removed three buyer objections with one architecture choice — compose on the customer's own LLM via RAG over their own data.
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Sales Execution 56→1
0→1 mobile platform replacing 56 legacy tools across 22 countries and ~60% of the client's global revenue — plus the adoption crisis that followed, computer vision that worked, and an ML pilot that got killed.
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B2B Commerce & Loyalty Portal
Self-service commerce for 300,000+ business buyers, live in under nine months — including a loyalty design that failed first, was paused mid-build, and was rebuilt around observable behaviour.
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